Crisis Communications Strategies offered during Free SBA/Agility Webinar

WASHINGTON – When a deadly tornado destroyed nearly 8,000 homes and businesses in Joplin, Mo. last May, civic and business leaders took advantage of social media tools to identify urgent needs, give accurate information, and connect disaster victims with credible resources to start the recovery process.

Businesses typically use social media to promote their products, but it’s a good idea to consider Social Media as a valuable tool in disaster preparedness.

Get tips on best practices for creating a crisis communications plan using social media during a March 13 webinar hosted by Agility Recovery Solutions and the U.S. Small Business Administration. Experts Jim Garrow with the Philadelphia Department of Public Health, and Patrice Cloutier from the Ontario (Canada) Ministry of Community Safety and Correctional Services will address the practical use of social media during emergency situations.  Case studies, including the Joplin recovery efforts, will also be discussed.

SBA has partnered with Agility to offer business continuity strategies through its “PrepareMyBusiness” website. Visit www.preparemybusiness.org to access past webinars and get additional preparedness tips.